Sunday, May 5, 2013

The Hybrid Invasion


Like it or not, it’s here.

The revolutionary change since the automobile was invented... Almost every car maker has it. But, the pioneer was Toyota, who still dominates the market with its legendary Prius. Compared to the Prius, every other hybrid car looks pretty much the same as its gas-guzzling counterpart. You have to look really closely to tell if it’s a hybrid or not. That is precisely why the design of the Prius was revolutionary. If you want to make a statement, there is only one choice- the classic Toyota Prius. 

There was a time when dealers had three to five thousand-dollar mark-ups on this miracle baby. Success was so big, that Mr.Toyota started making Priuses like Mr.Bernanke was printing Benjamin Franklins on $100 bills. 

Times have changed. When inventory swells, prices shrink. There are no dealer mark-ups, no waiting periods. What’s more, you can buy a Prius with a substantial discount. Now the Prius has a smaller and a bigger version. The small one looks like a Yaris, and the big one is one ugly station wagon. It's no wonder why you will see very few of either of these two versions on the streets of LA. 

To make a statement, the classic Prius is a “must have” choice. But, is it really a good choice? 

Well, if you are a taxi driver, a pizza delivery guy, or drive only the city streets 99% of the time, it makes sense to save some money on gas. Technically, the Prius still delivers the best MPG (miles per gallon) on the market. But, lately, some other small cars are coming dangerously close to the Prius in its high MPG. They are much cheaper and more fun to drive with the latest driving technology. 

Actually, here is my “little secret”- most hybrids are better than the coveted Prius. Surprised? Don’t be. They hold the beauty of the traditional driving experience, but when you need it, they use the Prius technology. Now you have a  little bit of dilemma, don’t you?

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